Effect of luxury cars on the uk market Essay Example | Topics and Well Written Essays - 2000 words

Effect of luxury cars on the uk market - Essay Example In other markets, especially those in the South Eastern Asia region make significant sales of other types of luxury cars too (TATT, 2010). However, these markets are always limited to the sum total volume of sales by the overall size either of the industry or by the local conditions of the market and other preferences (Shende, 2014). Consequently, the market for luxury cars generally is presently undertaking some sort of social change with some of the luxury car brands seeming to be less remote. The brands are also seen to be less varied and at the same time less exclusive with the quality, that they have in improving lives (TATT, 2010). As a result, the increment in the competition between different car makes has intensified the relevance of brand identity (Shende, 2014). As the standards of the product continue to go up, the customer’s perceived image of the car brand plays a major role in making the buying decision. Some of the luxury cars such as the BMW, Lexus and the Mercedes- Benz are bound to develop some values and characteristics that are seen to reflect the ever-changing social values (TATT, 2010). The values then influence the buyer’s emotions, so that the brands maintain their positions in various world regions of the global market (Shende, 2014). In the past several years, the research into the customers’ perception and their behaviors in the luxury car industry has been driven by a couple of researchers all over the world (Shende, 2014). There is very little literature both in writing and in softcopy means that document any research done concerning customer perception of luxury cars. Most of the work is focused on the loyalty of the consumers and that of brand switching (ANURIT, NEWMAN & CHANSARKAR, n.d.). The key research that has been made has focused on the low priced segment ranges of cars rather than the luxury car segment in which any choices between the choice of individual potential buyers and brand image concept play a big

Returning to College Essay Example for Free

Returning to College Essay At the beginning of 2013 I had a discussion with my co worker about returning back to school, and the I was indecisive on what I wanted to major in. So she suggested that I do online courses, and major in Organizational Management since I wanted to become a manager within the company I am currently employed. She referred me to Ashford University, and I must say that I am very happy that she referred me to this university because it works perfectly with my work schedule. In 2002 I was accepted into Lemoyne Owens University back in Memphis,  Tennessee to major in Child Development and Education because I wanted to be a elementary school teacher. I did not attend the university because the university wanted my parents to pay more in tuition than what they were offering me in Financial Aid. At the time student loans was not an option for me for I decided to attend a Junior College instead. My first year and a half at Laney Junior College I took cosmetology classes because Laney did not offer Child Development courses and the other junior colleges classes were full. I graduated with my Associates Degree in Cosmetology in 2004, and  returned to receive my Associates Degree in Business Administration. Although I started off taking business courses I ended up switching my major to receive my Associates Degree in Liberal Arts, because it would have taken 3 years to receive my degree in business admin. Once I graduated in 2006 with my Liberal Arts degree I decided not to go back to school after that although I wanted to. I decided to put all of my effort into my 3 job, until 7 years down the line one of my co workers who is also a student at Ashford University convinced me to return to school to get my Bachelor’s Degree. Returning back to school was frequently on my mind but I did not know how to fit it in with my busy work schedule, and I felt that my writing skills were not up to the college level like they should be. Obtaining a higher degree is very important to me because it can possibly help me in the long run career wise. I would love to own my own business some day, particularly my own day care center. I also would like to be an accountant and possibly have my own accounting business. There are times that I feel that my job gets in the way of me completing my school work. So I try to set time aside each day to complete at least one discussion each day and try to complete my assignments and responses over the weekend. There are things that tend to get in the way of those plans so I just end up staying up late to complete my work. I try my hardest not to let any obstacles get in my way but I can’t predict my life and each step as much as I wish that I could. I plan on graduating next year with my Bachelor’s in Organizational Management and then try to obtain my degree in Accounting. Returning back to school has so far been one of my best life decisions thus.

The Different Types Of Conflict

The Different Types Of Conflict Statistics of the U.S. researchers showed that an average user management 21% of the time during the week to resolve the contradictions and conflicts within the company.Thus, conflict resolution and conflict so satisfied with a job that managers need to pay attention to promote the company work better. Conflict is a process in which one side perceives that its interests are opposed or negatively affected by another side . Conflict is inevitable. The potential conflict is found everywhere. Conflict as well as conflicts within an organization can occur at many levels from small to large.This topic talks about how to identify the type of conflict, the origin of them and give appropriate treatment strategy of conflict. Conflict has an important influence in business administration such as high level of conflict will create a loss of control in the organization, reduced productivity and increased hostility between people. Energy for the work have to use for conflict and contradiction. Wit h high levels of conflict, anger will tend to focus on individuals rather than dispute can be resolved . From here the coordination disappeared and confidence threatened. Great disadvantage and loss for many companies. In addition to the above disadvantages, conflict can function to promote the development of an organization. The nature of conflict is not bad but its consequences in a positive or negative depends on how to solve them. So, figure out the cause of the conflict is the key to manage them in the direction of creating positive consequences for the organization. GROUP CONFLICT LITERATURE REVIEW The group is a collection of individuals who satisfy the following four factors: There are 2 or more members; have time to do certain work together, sharing the same or perform general one task or plan to reach theobjectives that the group expected, operating under the general provisions of the group. Group work brings good results that the individual can not do or that the efficiency is not high. Also allows individuals to overcome personal obstacles and society to achieve or accomplish results, higher goals.At the same time leads to the development of other members to join the group. The result of the first group help the second group learning experience. Participate in group have some benefits such as: Take advantage of talent, skill and ability of each member make it become collective strength, can learn from each other work experience, life experience and social experience. The group can support each other to solve the problems of the individual, help the individual to develop a nd reach the common goals of the group. Help groups behavior change, personal attitude in a good way by individual self-improvement. For example: Personally speaking crowd will be more confident. Working group to help solve problems more effectively, due to the many different members, with experience and knowledge. And work together are factors that make motivation for all members. The group is a collection of people with different characteristics and demands of purpose and work method completely different. Therefore conflicts arising is normal. Conflict is complex psychosocial issues in collective activities of the organization. It is a psychological phenomenon among human. Manage relationships through the team requires leadership, management should have proper awareness about conflict and how to resolve conflicts in the organization. Conflict is a social psychological phenomenon the status changes to previous psychological balance. Collective conflicts in the contradictory nature of antagonism arose between human in the process of working together in groups. As we all know, human activity is purposeful activities; activities each can to achieve different purposes (for example, achieve a purpose to achieve objectives B, with the purpose B to achieve the purpose of C). But the ultimate goal that everyone wants to achieve is always a benefit to meet the physical and spiritual needs of his. Through searching the benefit human have relations with the enviroment and relations with each other. Thus, the conflict is the interaction between people (between subjects with other subjects) in the direction hinder, exclusion each other or struggle each other. Debate is an inevitable and necessary part of the work group. However, it is useful only when it debates in peace and all revolve around issues of common work. In fact, the debate easily out of control and negative impact on work and relationships of the group. Conflict can bring positive or negative results, dependi ng on the nature and intensity of the conflict, and conflict resolution. So why conflict need resolution? As the nature of conflict does not go away by itself, if dont solve the problem can create greater conflicts. Effective conflict resolution will bring benefits such as: Improving understanding and mutual respect among team members. Improve team collaboration through discussion, negotiation in resolving conflicts. Strengthening the human link when the conflict is resolved effectively, they will understand the others about feelings, preferences and circumstances. Improve understanding of each member due to personal conflicts push them more efforts to quickly pass the rival of them, help them understand the real issues most important to them, and lead them to success faster. However, if the conflict is not resolved in a scientific and effective way, they can cause unpredictable consequences. Conflict in the work easily turn into personal conflicts. Team work is broken, wasted talen t, and easy to protest and blame on each other make the spirit of teamwork disintegration and this is very detrimental to any company or organization. This literature review will clearly state the causes of conflict, conflict category. Once you understand the source of conflict will be easy to understand and figure out the direction to solve it effectively. This is a very useful topic for all kind of professions, social class. This skill helps people avoid embarrassment before the scene of conflict and minimize conflict. Key words: Conflict, Group behavior, Group Conflict, Cause of Conflict, Resolving Conflict, Conflict Style.. TYPES OF CONFLICT There are three types of conflict include: Conflict between individuals and individuals, Individuals and groups. Or conflict between groups and groups. In essence, the conflict is the clash of interests and values à ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â€š ¬Ã‚ ¹Ãƒ ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â€š ¬Ã‚ ¹of human Individuals to Individuals: In the organization possible conflicts between the individual and the individual.The cause of the conflict is very different: the incompatibility of psychology; misunderstood each other; disagreements in perspective, lack of understanding, mutual trust, the crowding out of other people for. Psychological conflicts between individuals can occur such as : One side Conflict is only one person against another in a positive way in the form of public or non-public. Or two side Conflict come from both parties are actively involved.The evolution of the conflict without solve conflict first step will be a logical progression in the upward direction. Both parties refused to accept the proposal of each other, making the conflict a progression. After that conflict evolve become very strong. Drastic actions of the two sides, can not be controlled. Then conflict evolve explosion: This is often conflict started after the insiders have to silently endure and contradiction s become extreme stress in a moment of explosive conflict. These conflicts often have great strength and ended very quickly. The conflict can be ended as diverse as: Resolving thoroughly, extinguish the conflict when it is completely finished with the victory of the people and the failure of others, or by compromise, concession each other. One side conflict, when a person has cleared his inhibition, then the conflict is resolved completely. If not resolving thoroughly it can turn into a dormant state that the two parties are fatigue and risk of back anytime. Or the other way it would be a false ending in the illusion of wraps of conflict due to one reason or another, while the cause of the arising conflict is still not resolved. When the enemy back stance, his earlier opinion, the conflict between the two sides became more intense, reproducibility conflict is huge. Individual to the group: There is a conflict between a member of the collective. This type of conflict is caused by many reasons. May be due to the reason comes from the individual or from the collective.For example: All the many elements of bad, lazy, undisciplined good personal conflict, positive; conflict between a bad individual selfishness, dishonesty in dealing with a collective good; conflict between the development of the collective characteristics of leadership style. Etc.. Type of conflict between groups and individuals by the views or interests do not match.For example, in a sales team, a majority of the members of the group want to lower the product for quick consumption and more.But there is one person in the group do not agree so that it can affect the overall profit and customer may be rated poor quality.In this case, conflicts between individuals and groups occur Groups and the Groups: In an organization can have multiple groups.View of the interests of the group do not agree with each other such as division of labor no reason not understand each other, conflicts between individuals with different individuals in the two groups caused conflict between the two groups, ordue to competition between groups leads to conflict occurs CAUSE CONFLICT: To successfully resolve conflicts that arise in the work is not easy it requires you to know exactly the origin arising conflicts and provide reasonable solutions. Conflict is a disagreement, dispute occurs when there is a difference: Work methods between people: Each person has different way of working.There are people who like to work fast, but also those who want to work slowly but surely.Or more emotional work while others are rational.There are also those who want to work for profit regardless of tricks but there are those who work with responsibility and conscience.Different styles lead to conflict at work Communication Barrier: Conflict is more likely to occur in this case because of the misunderstanding of communication.In particular, differences in language and customs are the most common problems. Besides the geographical barriers of distance or transmitted by mouth through many people incorrect information leads to misunderstandings and contradictory arise together. Personality: Sometimes the tension and stress and pressure, leading to an individual feel uncomfortable so the easy anger unusual and lost faith in the people around.They feel out of place in the group when the workload is too much due to the uneven division of labor. From that easy to cause jealousy, competition, personal steam along with other Besides, due to the following reasons : Different target, Stress / psychological pressure, Ambiguity about the scope of the powers,.. CONFLICT STYLES Here are the five conflict management direction useful for those who always face conflict.Each direction effectively solve different specific circumstances, it is important to understand the time to apply them wise. Forcing This is a quick method, but not collaborative, it is resolved in favor of the direction of power. They find ways to reach the goal with any price (intimidate, oppress, crush, etc.), they do not care to demand others. This method is best used in situations that require quick decisions that are vital, such as in the case of an emergency. This type of person always aims to compete for a better position the company, they know what they want. They usually start from a powerful industry, they are lured by position, social status, theyre intelligence, and have a good vision. But when they decide not to match, they find ways to defend themselve. However they feel unhappy, depressed when to do the job without challenges. Accommodating This method is not definitive, but it collaborative and opposition to competitive methods. The leader using this style can ignore their own interests in order to satisfy the needs of others. They see the relationship is paramount and their interests are secondary. They are willing to sacrifice the purpose, benefits as long as other people love them. They think that to avoid conflict to keep the peace. This method can promote the best performance when the problem to be solved become especially important for people other than yourself Avoiding This method is indecisive, no cooperation. Those who use it will not be solved conflict. It is often applied to problems less importance. Therefore, the cost to resolve the said conflict is usually higher than the subsidized amount to solve it. They are always run away from conflict. They are the kind of people who execute the decisions, not opinions and do not want to touch anyone. They like to do the job at bringing competitiveness, argue against them is cheap method. So, this is a type who was very weak. It is important for you to recognize each type of person in your company, you can use them only when you think its best to resolve the problem you are experiencing. You can also solve them by instinct, experience and learn how to change the resolution if necessary. Collaborating This way both resolute and collaborative, it is the opposite of elusive style.When collaborating, individuals often try to work with others to find a solution that both parties are satisfied. It is often used in situations both parties interests are important to compromise Tube aims to try to reconcile and recognize that all people are equally important. This type of person is very useful when you need to combine the views of the people to give a best solution that everyone feel good; when there is conflict in the group for a long time;, or when you have a very important case that can only be resolved by agreement between the members. They see conflict as a problem to solve, they find ways to reduce stress, they are not satisfied until reaching common goals and solve problems between the two sides. Compromising This is how to solve the intermediate nature of assertiveness and cooperation. It is located in the middle of the competition and help. This method be applied when the purpose set out in moderation and it is essential to quickly go to the settlement. When unresolved conflict team members may begin to divide faction and of course no group solidarity. That is why it is important for the leaders to resolve the conflict if it occurs. This kind of people aims to compromise in order to try to find a solution to satisfy everyone. They sacrificed a neutral interests to find a solution in order to achieve common goals. They also mobilize their opponent to do the same RESOLVING CONFLICT To resolve the conflict, you should apply the following methods: Keep good relationship is the top concern. Be polite and calm with people, build a culture of mutual respect and avoid people feel pressure in everyday relationships. Separate issue from the people will helps you to have a lively debate that does not affect the relationship between colleagues together. Pay attention to the existing benefits by listening carefully you will understand why people accept their current position. Listen before speaking to solve a problem effectively need to listen in order to understand their needs. By following these methods, It can resolve conflicts in a calm and polite.This helps you to prevent the protests could lead to reckless in the company Steps to resolve conflict: Step 1: Analyzes: Resolve conflicts when it started, avoid prolonged easy arising conflicts. Described conflict as a common problem to be solved, not as a struggle with winners and losers. Identify contradictions content as specific as possible. Step 2: Exchange: Listen, clarify, evaluate each others opinions. Flexible and ready to change the view to be convinced. Focus on demand, purpose and discover the difference between the two sides. Step 3: Understand: Try to find out the circumstances of the other by putting yourself in their situation. Step 4: Agreement: Find out wise solutions beneficial to both. If there are errors, please be willing to apologize If all else fails, ask the help of expert because bystander opinion always fair and objective DISCUSSION Most of the conflicts between individuals are so opposite in personality and effective communication.There can occur when people do not like each other, when the belief does not exist. They can also conflict when vying a position or interest. Anger is the heart of each individual conflict. There are many notions of conflict.The version that conflict is bad, negative, creating stress, distrust, suspicion, reduced performance, reduced commitment and cohesion, increase resistance to change, so should be avoided.The second conflict is also negative; however, the notion that the inevitable third school that conflict is natural and comes from the interaction between individuals or between individuals withelements within the organization.Therefore, in itself, is neither good nor bad, but the potential positive or negative consequences depending on where it arises, awareness. DIRECTIONS FOR FUTURE RESEARCH Future studies relevant and useful includes Group think or Group Decision Making.Because to understand the nature of the group, or of each member will be easy to make the final decision and avoid unnecessary conflicts occur.Solidarity in the group is very important.If a team has more talent, but every individual fighting with each other, the result will not work as expected with the break plans.But if a group agrees, to comply with the principles set out and mutual respect with the slogan We are one will achieve certain success.Besides also strengthen human love, the colleagues, friends. CONCLUSION In group activities can not avoid conflict.Some Confict may have no benefit for the organizational, but also the conflict will change the team become better. Conflict is always present, in the scale, scope and frequency of different organizations.Identify conflicts, their causes, and therefore, conflict management, an effective way requires a lot of knowledge, skills. Although conflict is a normal phenomenon in society, but it is a phenomenon that should be considered research, because it not only helps us to correctly identify conflict, but also the right choice method of solving conflictfor human and social benefit.

English Studies :: Teaching Education Essays

Feminist and Critical Pedagogies in English Studies This is going to be one of those classes that I look back upon and say, à ¬Wow, that course really changed the way I think about things.à ®I have been thinking a lot about what I want to say in this statement and now that I am finally writing it, it seems I am at a loss.I know, though, that the affects of this class, for me anyway, will be far reaching.It has helped me to think in new ways about a multiplicity of things: empowerment, nurturance, the rhetoriticity of race and gender, power, what it means to be an intellectual or a professional.If I were to try and sum up the immediate (and what I would think are rather superficial in that I think the influence of this class upon who I am as a citizen/teacher/woman/student/intellectual is only just beginning) impact that this course has had upon me, I would say that it has helped me to begin to think of writing/teaching/living as both public and private acts at the same time.Reconciling the personal and the public aspects of my life, à ¬moving away from oppositions and towards multiplicities in [my] thinking (reading essay7)à ®, and thinking of myself not in terms of à ¬this-or-thatà ® but à ¬both/andà ® have been continuous threads throughout my reading essays. I think that taking this class at a time in my life where I was experiencing teaching my first college course helped me to be very open to many of the ideas within the texts we read.I was constantly looking to the readings that we did in relationship to how they might help me become a better teacher/professional/student/person.I was always looking at them and trying to make meaningful connections between what I was reading and what I am living.And it worked.I began to look at myself and see how I occupy multiple subject positions in society and how those subject positions influence not only how I am seen by others but how I see others and myself.For example, I began to see how I am seen by other people, not just as a graduate student, but as a woman graduate student.This might sound like I am whining or trying to make an argument that we are living in a sexist society, but thatà ­s not my point.My point is that I am seen as both a woman and a graduate student at the same time.

Federal Reserve :: Economics

The Federal Reserve is the central bank of the United States. It was created by Congress to provide the nation with a safer, more flexible and more stable monetary and financial system. The Federal Reserve was created on December 23, 1913, with the signing of the Federal Reserve Act by President Woodrow Wilson. Today, the Federal Reserve’s duties fall into four general areas:conducting the nation’s monetary policy by influencing money and credit conditions in the economy in pursuit of full employment and stable prices, regulating banking institutions to ensure the safety of the nation’s banking and financial system and to protect the credit rights of consumers, maintaining the stability of the financial system and providing certain financial services to the U.S. government, to the public, to financial institutions and to foreign official institutions.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  The structure of the Federal Reserve was designed by Congress to give it a broad perspective on the economy and on economic activity in all parts of the nation. It is composed of a central government agency(Board of Governors) in Washington D.C., 12 regional Reserve Banks, located in major cities around the nation.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  The Federal Reserve’s income comes from the interest on U.S. government securities that it has acquired through open market operations. Other sources of income are the interest on foreign currency investments. Once the Federal Reserve has paid its expenses, it then turns over the rest of its earnings to the U.S. Federal Reserve :: Economics The Federal Reserve is the central bank of the United States. It was created by Congress to provide the nation with a safer, more flexible and more stable monetary and financial system. The Federal Reserve was created on December 23, 1913, with the signing of the Federal Reserve Act by President Woodrow Wilson. Today, the Federal Reserve’s duties fall into four general areas:conducting the nation’s monetary policy by influencing money and credit conditions in the economy in pursuit of full employment and stable prices, regulating banking institutions to ensure the safety of the nation’s banking and financial system and to protect the credit rights of consumers, maintaining the stability of the financial system and providing certain financial services to the U.S. government, to the public, to financial institutions and to foreign official institutions.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  The structure of the Federal Reserve was designed by Congress to give it a broad perspective on the economy and on economic activity in all parts of the nation. It is composed of a central government agency(Board of Governors) in Washington D.C., 12 regional Reserve Banks, located in major cities around the nation.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  The Federal Reserve’s income comes from the interest on U.S. government securities that it has acquired through open market operations. Other sources of income are the interest on foreign currency investments. Once the Federal Reserve has paid its expenses, it then turns over the rest of its earnings to the U.S.

Bill Gates & Steven Jobs

Bill Gates & Steven Jobs The technology term today is growing rapidly in hi competitor between different companies, and between different company leaders, and in this essay I will compare two famous people in this field. These two famous persons are Bill Gats Steven Jobs . However, Gates and Stevens share some surprising similarities. Some of you may think that because Gates and Jobs work at the same field; which is technology. These two persons are similar because of three main reasons, they have the same characteristic, the same education situation, and the same failed of the job.One major similarity of these two persons is the special characteristics that they have. For example, both Steven Jobs and Bill Gates are intelligent innovative thinkers who have always new things to show and give to the world, and also both of them are known as the best-known entrepreneur of the personal computer revolution in the modern age. Moreover, Bill Gates has this energetic spirit which spread to cover all the people who are surrounding him, and also Steven Job had this special thing which admires the others and encourages them. Therefore, because of these special qualities that they both have they become famous and popular.Another similarity between Gates and Steven is the situation that they both had in their education. They both had been dropped from the college and then they complete studying by their self. Actually, Bill Gates had been dropped from Harvard University because he had some problems in studying in the sophomore year. On the other hand, Steven Jobs had been dropped from Reed University because he had some problems in covering the tuition fees. Moreover, Steven Jobs and Bill Gates have big similarity because of the same field that the both work in which is technology.To illustrate, Steven Jobs worked at Apple, and he is the best known as co- founder, chairman, and chief executive officer of Apple Inc. In contrast, Bill Gates is the best known chairman of Microsoft company , and everybody know well that these two companies are the greatest in technology From the information given, we can say that these two persons are the largest contributors of the modern technology revolution. Also, we can infer that there a lot of similarities between them which represented in characteristic, education, and the field of job. Therefore, these people perpetuate their names for their big achievements that they did.

Modern Philosophy Essay

Herman Ebbinghaus has pointed out that psychology and philosophy are intertwined one way or the other. In order for Psychologists to study human behavior, as well as metal process, they must go step back and consider being philosophical. One must be rational and logical when studying this process and behavior, thus going back to psychology’s roots. Towards the end of the Renaissance period, Rene Descartes emerged and was tagged as the father of Modern Philosophy. As mentioned, Philosophy and Psychology work hand in hand in analyzing human behavior. Descartes’ ideas were formed when he said that he found formal education with the Jesuits was not enough to feed his thirst for knowledge and distraught on the lack of knowledge that was fed to him during his college or scholastic days. Because of this he opted to explore and find things out on his own. Descartes strong desire to get answers and fill his doubts with facts and certainties; he spent his time finding ways to unite all knowledge. Though a philosopher, he â€Å"for example, he combined his interests in optics and physiology by extracting the eye of an ox and examining the properties of the lens, thereby discovering the fact that retinal images are inverted (as cited, Vrooman, 1970). † Descartes had four rules: First, he would accept nothing as true unless â€Å"it presented itself so clearly and distinctly to my mind that there was no reason to doubt it† (Descartes, 1637/1960, p. 15). Second, he would take problems and analyze them, reducing them to their fundamental elements. Third, he would systematically work from the simplest of these elements to the more complex, and fourth, he would carefully review his conclusions to be certain of omitting nothing. As a rationalist, he has said that reasoning is innate in humans. The capacity to think and put logic and into, perhaps a situation or event in a person’s life is something that is natural and that people do not rely on just experience. People are given the gift to think and make decisions, and these are made and achieved because of man’s ability to rationalize and think logically. Because he was a scientist and a mathematician, he believed that one must doubt on things that has no basis and can not be explained. Cognitive Psychology deals with mental process or the mental state of a person. For instance, studying or analyzing the mental state of a child. According to Jean Piaget, a person’s mental growth had education as a key role in a child’s mental development. It is said that, it is our teachers or mentors that one develops his perception and thinking, among others. In relation to Ebbinghaus’ study of Memory and Forgetting, experiments have been made in order to analyze a person’s capability to memorize and forget. With the help of research and methodology, and Ebbinghaus’ invention of some tests for memory retention, we begin to understand how memory works and improved. What stuck me most on Watson’s manifesto is his strong point and statement that man’s behavior or contribution has been applied to different facets of life and education. Upon reading this, I realized I believed and agree to his principles and view. Psychology is about behavior and a person’s behavior is linked to how he thinks. There is an array of reasons why a person acts or behaves in a certain way. This may be contributed by life experiences, family background, culture or influences of peers. A person may act differently because of their beliefs as well and their way of living. Behavior is also an expression of one’s feelings and emotions. An art fanatic or an artist may act differently or a little bit off the edge, but to them, their behavior and ways are but normal and they are merely expressing themselves, with the way they talk, dress or even walk. Another example is a person’s cultural beliefs and practices. Because people emerged and come from different races and cultures, they act and behave differently. Cultural beliefs are formed in our minds at very young age. These were passed on to us by our parent or ancestors. And from that very young age, till the time that we grow old, those teachings will remain if not in our hearts but in our subconscious. Even though we move away from our birthplace, one way or the other, in spite the influence of the today’s generation and the ever so changing world, we still go back to our own roots and ways. References (N. A. ). DESCARTES: THE BEGINNINGS OF MODERN PHILOSOPHY AND SCIENCE (N. A.). Chapter 10: JOHN B. WATSONAND THE FOUNDING OF BEHAVIORISM